Candidate Outreach32% response rate
Initial Candidate Outreach Email Template
Best for: Reaching passive candidates on LinkedIn or via email
Your [specific skill] expertise caught my attention
Hi [Candidate Name],
I came across your profile while searching for [specific skill/role] experts, and I'm genuinely impressed by your work at [Current Company], particularly [specific achievement or project if available].
I'm reaching out because we're building something special at [Company] - [one sentence about exciting mission/project] - and your background in [specific area] would be invaluable.
**Why this might interest you:**
• [Compelling reason 1 - e.g., "Lead a team of 10 engineers on cutting-edge AI projects"]
• [Compelling reason 2 - e.g., "Work directly with founders who previously built and sold a $100M company"]
• [Compelling reason 3 - e.g., "Compensation in the top 10% of market rate plus significant equity"]
I realize you're likely happy where you are, but I'd love to share more about what we're building and see if there might be a mutual fit. Even if the timing isn't right, I'm always interested in connecting with talented [profession]s like yourself.
Would you be open to a brief 15-minute call next week? I'm free [Day] or [Day] afternoon, but happy to work around your schedule.
Best regards,
[Your Name]
[Your Title]
[Company]
[LinkedIn Profile]
P.S. If you're not interested but know someone who might be, I'd really appreciate the referral. We offer a [$X,000] referral bonus for successful hires.
Pro Tips for This Template
- •Research the candidate thoroughly - mention specific achievements
- •Lead with what's in it for them, not what you need
- •Keep it under 150 words for maximum response rate
- •Make it easy to say yes - suggest specific times
- •Include a P.S. for referrals to expand your reach
Why This Template Works
Appeals to superiority (Life-Force 8: Being superior, winning) by acknowledging their expertise. Creates FOMO about opportunity while respecting their current situation.
Template Variations
Senior/Executive
Focus more on strategic impact and leadership opportunity
Junior
Emphasize learning, mentorship, and growth potential
Competitor Employee
Be more subtle about company details initially
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